A free tools page? You ask. Why would I want to host a free tools page on my blog when my intention is to blog? What does an online tool have to do with blogging? What tool and where can I get one for my blog? More importantly, how do I know what tool or tools to put on my blog page? I will answer these questions for you today.
A free online tool is a software or application that runs on the internet and helps people to accomplish simple or complex tasks. It makes certain manual work easier for online users. An example of such tool is the Monsterinsights Free Headline Analyzer. Since I discovered it a few weeks ago. I have continuously used It to craft irresistible SEO headlines for this blog.
Why would I want to host a free tools page on my blog when my intention is to blog?
A free tools page is important to host on your website blog because it is the single page with the power to drive the most traffic to your website. How? You may ask. Well, once it solves a problem for the user, they will keep coming to use it every day and every minute.
Do you have such an experience where you always go online to use a particular tool on a website almost every day or every week? It may be the weather app – that gives local information about the weather in your area. It may also be the live index funds share price aggregator – that will give you the up-to-the-second price of index funds shares.
Whatever that special tool that you are addicted to online may be. You keep returning to it every day, and it has become a habit of yours. Just to remind you that Google.com is also a search tool.
A tools or app page on your website can also be a source of earning for you. More page views and visits mean that you can monetize your tools page with Google Adsense, or Affiliate links.
What does an online tool have to do with blogging?
An online tool may not have anything, in particular, to do with blogging, but if you are a content marketer focusing on finance and investments, it may be helpful to have a compound interest calculator on your website for your audience to use.
Even the Inland Revenue Service (IRS), has a couple of tools on their website – Tax Withholding Estimator and Sales Tax Calculator. Why shouldn’t you do the same for your blog?
What tool and where can I get one for my blog?
The tool or app you get should be able to be installed on your website. It must be an online-based tool, and not offline-based. Meaning, the user must be on the tools’ webpage online to be able to use it. You may need the help of a software-savvy person to be able to get it to work on your website. Even better, if you can do it yourself.
These tools are available online for paid or for free. To be safe, ensure you ask permission from the creators of these tools or apps before you put them on your website or blog. Most of the time, the tools are free and open source, meaning you can take them and use them on your website.
Some may acknowledge a reference to the source of the tools or app when you use it on your website. If you have an idea for a tool that will be useful for your niche and none exists, you can contract developers on Fiverr to create it for you, for cheap of course.
How do I know what tool or tools to put on my blog page?
Simple. Get tools that are specific to your niche. For example, if your niche is in clinical psychology or human resources, having a licensed Myers-Briggs personality test tool on your website might be useful for your audience.
If your niche is in graphic design, you can install a color scheme picker or a logo maker tool for your users. Some bloggers may install a grammar checker or article spinner on their tools page.
Just make sure it is relevant to your niche. That’s all.
Conclusion to free online tools page
You may not have many pages of content on your website to engage and keep users. However, having a tools page makes it worthwhile for your audience to keep using your website as you build your content base. Apart from traffic, you can make decent money with a tool or app page without much content.
To get started, hosting a tool or app webpage on your website is as easy as ABC. Why don’t you start brainstorming tools that might be useful to the type of audience you attract to your website?